We’re working on a more robust keyword selection mehod for Lijit’s ad serving platform. The top 100 search queries for a given network (automotive, business, tech, etc.) are displyed in a list on the left side of the screen. What makes it different from other keyword selection methods is it’s lack of the ‘left/right’ buttons for moving keywords back and forth. Instead I went with a slightly new interaction method in which the user selects their keywords and moves them over in a batch. There is some debate around the office as to whether this is a good thing or not.
3 months ago